COCA-COLA ZERO SUGAR
'zero in on flavour'
Insight: For foodies flavour leads, the drink is an afterthought.
Idea: Coke Zero doesn't interfere with your food, it lets the food speak for itself.
Coke Zero becomes the background character
then builds it's allegiance to the food community.
A food rank filter that lets you click and view the best rated spots all around the globe, rated by locals to celebrities
and a location tag for food-first travellers.
